“Your identity & the ‘tones’ you use in content & graphically speaks volumes about your business”
Identity for your web design
Your identity online is defined by your website’s design. When promoting your business, the style of design you choose gives lots of ‘non-verbal communication’ to people you want to impress. With e-blueprint’s web design you know that you going to be interpreted in a positive way by your clients. Take a look at our web design portfolio or testimonials for feedback.
A strong a identity should flow through your website; from the logo, to the overall design which includes how usable the website is. We have worked with our clients in partnership, mapping out how we feel about each design we present at each stage of the process:
Mini – case study on identity and web design
The logo migrated from a butterfly and contemporary typography designed to “represent the freedom clients of Dream High” because it may have been interpreted as fragile; to a “one of celebrating client successes.
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Iterative design process for Dream High’s change in identity: The accepted identity has scope to change and the brand develop and change without losing any of its intrinsic message of ‘celebrating success”. |
Logo Design – First Iteration
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Logo Design – Second concept |
Logo Design – accepted |
Identity with scope for development |
With an identity and its theme agreed the main elements of what is required on the home page design of the new website is mapped out and described so technical and non-technical people have a common language to communicate with helping everyone understand what will be delivered.
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Iterative design process for Dream High’s web site: The web design incorporates the idea of “success, inclusiveness and what the site is about” through the imagery selected and the main functions that were to be promoted. |
Wire Frame – First Iteration Design |
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Logo Design – accepted |
e-blueprint don’t stop at producing great designs for your site, we understand that our clients want their customers to feel like they have had a stress free and enjoyable experience. The difficult thing is that everyone is different and expects different things. Their reasons for visiting or their technical ability once they have arrived can be a multitude of different reasons which is why good web design is needed and comes into play. Good web design covers all of these aspects. Standard practices such as usability of a website; presenting information and keeping tasks simple (some of the work we undertake is based on Jo Hackos 25 years experience in user centred design) is one reasons clients choose e-blueprint.
