The Brief

To develop a brand and identity for a new online shop for a national cot mattress manufacturer.

The Solution

A baby happily asleep, tells the story of the what customers can expect from the product. Complemented by the tagline (‘Comfort for your little sleeping beauties’).

• Matches the tone of the website.
• Represents what the company does.
• Easy to recognise.
• Simple tagline that brings in the value of the product.

Testimonial

“The previous designer left us with some fancy writing, we didn’t have anything to hang our hat on. This is a simple easy to understand logo which fits our customers and I can’t see us ever needing to change it.”
Owners of Cot Mattress Factory